Surréférencement of the legal offers on Google, Amendment 50

Intelligence Web | Marketing Internet, Referencing | Intelligence Internet | On April 1, 2009.

Google has just reacted to the vote of amendment 50 yesterday evening, that which imposes on surréférencement legal offers labelized in the engines.

Google side, the things are in spite of very clear.

“An search engine such as Google automatically determines the results of a research on the basis of algorithm.

There is no human intervention which would aim at judging each site qualitatively, such a human intervention would be incompatible with the size of the Fabric which increases exponentially.

We hope sincerely that it is here about a misunderstanding rising from a formulation prone to interpretation. It would be go far to require of the search engines surréférencer certain sites labellized, that would constitute a form of censure.

Moreover one such request the automated operation of the search engines ignores. We hope that it is not a question there of the true intention of the legislator”.

Source: PC INpact, Surréférencement of the legal offers on Google, Amendment 50.

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