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Intelligence Web | Marketing Internet, TIC | Intelligence Internet | Transform information into knowledge then in profit with the E-business intelligence

Transform information into knowledge then in profit with the E-business intelligence

Decision makers, E-business, Companies, Intelligence, Books, Strategies

Deliver E-business intelligence: transform information into knowledge then in profit, By Bernard Liautaud, Mark Hammond.

What proposes this book on the E-business intelligence?

The quantity of information generated by the E-business or marketing Internet added to those spontaneously produced by the company, threatens to submerge decision makers in search of relevant and structured information. To face there, Bernard Liautaud, founder of Business Objects, world number one of the E-business intelligence, proposes to optimize the management and the exploitation of the silos of data of sales, of production or of purchases.

Datawarehouse

To give its full measurement, this transformation of the data into information must be placed in the middle same of the strategy of the company.

Objective of this work

This book on the E-business intelligence documented and teaching is accessible to many people, that it is familiar or not of the field of new technologies. Thanks to its short chapters, its diagrams and its summaries, the work is clear and concise. Its consultation in addition is enriched by framed presenting cases by various companies…